Mens underwear sale

Mens underwear sale at Hackett London: Supima cotton and modal-elastane blends for the layer closest to the skin — with the same attention to material and construction that defines the brand's outerwear.

Boxers and briefs: fabrics and construction

The underwear in the mens underwear sale at Hackett London is made primarily in Supima cotton at 190 g/m² — a long-staple cotton variety built to last, with superior softness and wear resistance compared to standard cotton — and in modal-elastane blends (85% modal, 15% elastane) for the more fitted models. The gusset seam is flat in all models: no raised seam to generate friction points. The waistband carries the brand name in jacquard woven directly into the fabric — no sewn-in label that might irritate.

Models available range from the longer-leg boxer to the classic brief and the mid-rise trunk. The colour palette covers the highest-rotation tones — white, black, charcoal and navy — alongside seasonal colourways carrying the collection's graphic motifs.

Hackett socks: quality that reveals itself

The socks in the mens underwear sale Hackett collection are made in 80% long-staple cotton with 18% nylon and 2% elastane: a composition built to last, combining cotton's softness with nylon's resistance to wear at the friction points — heel and toe — and elastane's recovery at the ankle. Dress socks carry a heel-and-toe reinforcement, flat toe seams and a ribbed pattern up the leg that stays up through a full working day. Two suggestions:

Navy cotton socks with small white polka dots under a grey suit trouser and a black oxford: the detail that shows when seated and signals the outfit has been considered from the ground up.
White Supima cotton no-show socks under a leather loafer: comfort and hygiene without disturbing the sockless look.

How to care for Hackett cotton underwear

The Hackett mens underwear is machine washable at 40°C on a normal cycle. Modal-elastane models prefer a gentle cycle at 30°C to preserve the fabric's elasticity. Avoid bleach in all models: it degrades cotton fibres and accelerates colour loss. Air drying is always preferable to the tumble dryer for models containing elastane.

What size underwear should I choose from Hackett?

The Hackett mens underwear follows an S/M/L/XL/XXL size chart based on waist measurement in centimetres. Modal-elastane models adapt more to the body; Supima cotton models have a more defined fit. When between two sizes, the larger is generally more comfortable for everyday wear in cotton models.

Do Hackett socks last longer than standard socks?

The nylon reinforcement at the heel and toe of the socks in the mens underwear sale Hackett collection significantly increases their resistance to wear at the highest-friction points. Built to last considerably longer than standard unreinforced cotton socks with appropriate washing at 40°C without excessive spin.